<?xml version="1.0" encoding="UTF-8" ?>
<modsCollection xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" xmlns:slims="http://slims.web.id" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd">
<mods version="3.3" ID="8408">
<titleInfo>
<title>The Economics Of The Brand A Marketing Analysis</title>
</titleInfo>
<name type="Personal Name" authority="">
<namePart>Trevor Watkins</namePart>
<role><roleTerm type="text">Additional Author</roleTerm></role>
</name>
<typeOfResource manuscript="yes" collection="yes">mixed material</typeOfResource>
<genre authority="marcgt">bibliography</genre>
<originInfo>
<place><placeTerm type="text">London</placeTerm></place>
<publisher>Mc Graw-Hill Book Company</publisher>
<dateIssued>1986</dateIssued>
<issuance>monographic</issuance>
<edition></edition>
</originInfo>
<language>
<languageTerm type="code">en</languageTerm>
<languageTerm type="text">English</languageTerm>
</language>
<physicalDescription>
<form authority="gmd"></form>
<extent>ix,161 hal. : ill.; 25 cm</extent>
</physicalDescription>
<note>Koleksi Buku Pustaka Pusat Unand</note>
<subject authority=""><topic>Economics And Analysis</topic></subject>
<subject authority=""><topic>Marketing</topic></subject>
<classification>658.834</classification><identifier type="isbn">007084156X</identifier><location>
<physicalLocation>Perpustakaan Universitas Andalas Melayani Kebutuhan Ilmu dengan Segenap Usaha</physicalLocation>
<shelfLocator>658.834 3 WAT t</shelfLocator>
<holdingSimple>
<copyInformation>
<numerationAndChronology type="1">54700530702</numerationAndChronology>
<sublocation>Koleksi Bahasa Inggris</sublocation>
<shelfLocator>658.834 3 WAT t</shelfLocator>
</copyInformation>
<copyInformation>
<numerationAndChronology type="1">53000598704</numerationAndChronology>
<sublocation>CADANGAN</sublocation>
<shelfLocator>658.834 3 WAT t</shelfLocator>
</copyInformation>
</holdingSimple>
</location>
<slims:image>The_Economics_Of_The_Brand_A_Marketing_Analysis.jpg</slims:image>
<recordInfo>
<recordIdentifier>8408</recordIdentifier>
<recordCreationDate encoding="w3cdtf">2012-09-01 15:38:55</recordCreationDate>
<recordChangeDate encoding="w3cdtf">2013-10-07 08:40:28</recordChangeDate>
<recordOrigin>machine generated</recordOrigin>
</recordInfo></mods></modsCollection>